If you’ve ever shopped online and purchased something from a retailer like Amazon, then chances are you’ve probably noticed and felt reassured by the little green lock icon at the top of your browser. But what is HTTPS/SSL, and why should you care when it...
In most small businesses, there usually comes a time at which finding new clients boils down to picking up the phone and making some calls. Regardless of what your company sells or what services you provide, cold calling for leads is a common method to drum up new...
On the surface, do-it-yourself website builders like Wix seem like a great bargain. They tout drag and drop builders, and free hosting. But underneath all the bells and whistles on the surface there are some major drawbacks. 1. Bad SEOThis is so important that I felt...
Now days more than ever the small business owner’s biggest challenge is competing with corporate giants. At times, their resources can seem unlimited compared to the limited resource pool we have at our disposal. The fact is, small businesses stand a much better...
Small business is the life-blood of America. The vast majority of people in this country are employed by them. In fact, according to the SBE Council, businesses with less than 20 workers make up 89.8% of the American workforce. That being said, small busniess owners...
Without a doubt, you’ve heard the term Social Media. Wikipedia defines Social Media as:Social media is the social interaction among people in which they create, share or exchange information and ideas in virtual communities and networks.Social Media has become...
